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Market Research Analyst


JOB DESCRIPTION

  • Support current product forecasting efforts.
  • Develop accurate and insightful reports for internal stakeholders using a combination of internal and external data sources.
  • Manage relationships with intelligence providers and identify new potential sources of market intelligence.  Purchase reports as needed.
  • Train stakeholders in the use and interpretation of analytics and measurement tools. Improve the presentation and communication of marketing analytics across the organization.
  • Identify and source external tools and software for the improvement of data collection, analysis and reporting capabilities. Organize and maintain information in centralized location.
  • Design and implement market research surveys.
  • Collaborate with business development leaders to understand data analysis needs and provide decision-making guidance.

QUALIFICATIONS AND EXPERIENCE REQUIRED

The Successful Candidate will have:

  • Undergraduate Degree in Engineering, mechanical/mechatronics preferred;
  • 3-5 years of experience in marketing intelligence (and/or market research, strategic analysis, customer research, competitive intelligence, business intelligence, market and technology monitoring, data analysis, etc.), i.e. at least one successful previous job experience, preferably in a technical field;
  • Strong economic, mathematical, technical and statistical skills;
  • Proficient in market and data analysis (statistics, databases);
  • Able to concisely and clearly communicate data in a compelling manner;
  • Focused on internal partnership building and collaboration with leadership and peers;
  • Proficient in Office programs, particularly Excel;
  • Analytical and able to solve problems creatively and proactively;
  • Excellent written and oral presentation skills;
  • Proactive, resourceful and autonomous;
  • Organized and meticulous;
  • Automotive industry experience an asset;
  • Comfortable dealing with all levels of an organization, including senior management.

Additional Information:

  • Accommodations for disabilities in relation to the job selection process are available upon request.

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